Several years ago while attending a wedding, we observed a woman constantly pulling up her strapless dress from under her arms. Once aware of this, we noticed that many women were doing the same thing.

We knew there was a need for a product that would address this problem so we tested many materials and shapes. We designed a zig zag shape for support in every direction and a medical grade foam adhesive that is both safe and effective.

UPSIE DAISIE was born and it is guaranteed to hold up just about any dress, sequins, bangles and all and even on the dance floor! Cha Cha anyone?